/* ============================================================
   TERESA BARRÓN — Web pública · Sistema "Impacto"
   Jost (todo) + Cormorant Garamond itálica (citas y números)
   negro #1C1C1C · dorado #C9A961 · crema #F5F1EA · blanco
   ============================================================ */
:root{--negro:#1C1C1C;--dorado:#C9A961;--dorado-2:#b8984f;--crema:#F5F1EA;--blanco:#fff;--gris:#555;--gris-2:#8a8a8a;--linea:#EEE9E0;--sans:'Jost',system-ui,sans-serif;--serif:'Cormorant Garamond',Georgia,serif;--max:1120px;--sat:env(safe-area-inset-top,0px);--sab:env(safe-area-inset-bottom,0px)}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{font-family:var(--sans);font-weight:300;color:var(--negro);background:var(--blanco);line-height:1.6;font-size:17px}
img{max-width:100%;display:block}a{color:inherit;text-decoration:none}
.wrap{max-width:var(--max);margin:0 auto;padding:0 28px}
.wrap.narrow{max-width:800px}
.skip{position:absolute;left:-999px}.skip:focus{left:8px;top:8px;background:var(--negro);color:#fff;padding:8px 14px;z-index:100;border-radius:6px}
section{padding:90px 0}
h1,h2,h3{font-family:var(--sans);font-weight:300;line-height:1.08;letter-spacing:-.01em}
h1{font-size:clamp(40px,6.2vw,74px)}h2{font-size:clamp(30px,4.3vw,46px)}h3{font-size:22px;font-weight:400}
h1 b,h2 b{font-weight:500}
.gold{color:var(--dorado)}
.eyebrow{font-size:11px;letter-spacing:.32em;text-transform:uppercase;color:var(--gris-2);font-weight:500;margin-bottom:14px}
.lead{font-size:clamp(17px,1.9vw,19px);color:var(--gris);max-width:58ch}
.center{text-align:center}.center .lead{margin-left:auto;margin-right:auto}
.serif{font-family:var(--serif)}
.quote{font-family:var(--serif);font-style:italic;font-size:clamp(24px,3.6vw,34px);line-height:1.3}
.dot{display:inline-block;width:6px;height:6px;border-radius:50%;background:var(--dorado);vertical-align:middle}
.line{display:block;width:56px;height:1px;background:var(--dorado)}
.center .line{margin-left:auto;margin-right:auto}
.bg-crema{background:var(--crema)}
.bg-dark{background:var(--negro);color:#fff}
.bg-dark .lead{color:rgba(255,255,255,.78)}.bg-dark h2,.bg-dark h3{color:#fff}

/* botones */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;padding:15px 30px;border-radius:999px;font-weight:500;font-size:15px;letter-spacing:.02em;transition:.2s;cursor:pointer;border:1.5px solid transparent;font-family:var(--sans);white-space:nowrap}
.btn-black{background:var(--negro);color:#fff}.btn-black:hover{background:#000;transform:translateY(-1px)}
.btn-gold{background:var(--dorado);color:var(--negro)}.btn-gold:hover{background:var(--dorado-2);transform:translateY(-1px)}
.btn-white{background:#fff;color:var(--negro)}.btn-white:hover{background:var(--crema)}
.btn-ghost{background:transparent;color:var(--negro);border-color:var(--negro)}.btn-ghost:hover{background:var(--negro);color:#fff}
.btn-ghost-w{background:transparent;color:#fff;border-color:#fff}.btn-ghost-w:hover{background:#fff;color:var(--negro)}
.btn-row{display:flex;gap:12px;flex-wrap:wrap}.center .btn-row{justify-content:center}
.link-gold{color:var(--dorado);text-decoration:underline}

/* ===== NAV ===== */
.nav{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.93);backdrop-filter:blur(10px);border-bottom:1px solid var(--linea);padding-top:var(--sat)}
.nav-in{max-width:var(--max);margin:0 auto;padding:11px 28px;display:flex;align-items:center;justify-content:space-between;gap:20px}
.brand{display:flex;align-items:center}
.brand-mono{height:58px;width:auto;display:block;color:var(--negro);transition:opacity .2s}
.brand:hover .brand-mono{opacity:.75}
.menu{display:flex;gap:26px;align-items:center;font-size:14px}
.menu a{opacity:.8;transition:opacity .2s}.menu a:hover,.menu a[aria-current]{opacity:1}
.menu a[aria-current]{color:var(--dorado)}
.menu .m-login{opacity:1;border:1.5px solid var(--negro);padding:9px 18px;border-radius:999px;font-size:13px;font-weight:500}
.menu .m-cta{opacity:1;background:var(--negro);color:#fff;padding:10px 22px;border-radius:999px;font-size:13px;font-weight:500}
.menu .m-cta:hover{background:#000}
.menu-quote{display:none}
.burger{display:none;background:none;border:none;cursor:pointer;width:44px;height:44px;position:relative;z-index:80;flex:none}
.burger span{position:absolute;left:8px;width:28px;height:2px;background:var(--negro);transition:.3s}
.burger span:nth-child(1){top:14px}.burger span:nth-child(2){top:21px}.burger span:nth-child(3){top:28px}
.burger[aria-expanded="true"] span{background:#fff}
body.menu-on #nav{background:transparent;border-bottom-color:transparent;z-index:80}
body.menu-on .brand-mono{color:#fff}
.burger[aria-expanded="true"] span:nth-child(1){top:21px;transform:rotate(45deg)}
.burger[aria-expanded="true"] span:nth-child(2){opacity:0}
.burger[aria-expanded="true"] span:nth-child(3){top:21px;transform:rotate(-45deg)}

/* ===== HERO IMPACTO ===== */
.hero{position:relative;min-height:92vh;display:flex;align-items:center;background:var(--negro);overflow:hidden;padding:0}
.hero-bg{position:absolute;inset:0;background-size:cover;background-position:center;opacity:.55;transform:scale(1.02)}
.hero-ov{position:absolute;inset:0;background:linear-gradient(90deg,rgba(28,28,28,.93) 0%,rgba(28,28,28,.6) 58%,rgba(28,28,28,.3) 100%)}
.hero .wrap{position:relative;color:#fff;padding-top:60px;padding-bottom:60px}
.hero h1{color:#fff;max-width:15ch}.hero h1 b{color:var(--dorado)}
.hero .lead{color:rgba(255,255,255,.86);margin:24px 0 34px}
.hero-tag{display:inline-flex;align-items:center;gap:10px;background:rgba(255,255,255,.1);border:1px solid rgba(255,255,255,.25);border-radius:999px;padding:8px 16px;font-size:13px;margin-top:26px;letter-spacing:.04em}
/* hero interior (más corto, con foto o sin ella) */
.hero.short{min-height:52vh}
.hero.nophoto .hero-ov{background:var(--negro)}
/* hero interior CLARO (marca): fondo crema, texto negro, botón negro */
.hero.lite{min-height:auto;background:var(--crema);overflow:visible;padding:clamp(72px,10vw,118px) 0 clamp(46px,6vw,74px)}
.hero.lite .wrap{color:var(--negro);padding-top:0;padding-bottom:0}
.hero.lite h1{color:var(--negro);max-width:22ch;margin:0 auto}
.hero.lite h1 b{color:var(--negro);font-weight:500}
.hero.lite .eyebrow{color:var(--gris-2)}
.hero.lite .lead{color:var(--gris);margin:18px auto 28px}
/* hero interior CLARO con foto: 2 columnas (texto + foto Teresa) */
.hero.lite.haspic{display:grid;grid-template-columns:1.02fr .98fr;min-height:auto;padding:0;overflow:hidden}
.hero-lite-t{padding:clamp(48px,7vw,92px) clamp(28px,5vw,64px);display:flex;flex-direction:column;justify-content:center}
.hero-lite-t .eyebrow{color:var(--gris-2)}
.hero-lite-t h1{color:var(--negro);line-height:1.08}
.hero-lite-t h1 b{color:var(--negro);font-weight:500}
.hero-lite-t .lead{color:var(--gris);margin:18px 0 28px;max-width:52ch}
.hero-lite-img{background-size:cover;background-position:center top;min-height:380px}
.hero-lite-img.velada{position:relative;background-position:center;filter:saturate(.55)}
.hero-lite-img.velada::after{content:"";position:absolute;inset:0;background:linear-gradient(90deg,rgba(245,241,234,.72),rgba(245,241,234,.42) 38%,rgba(245,241,234,.62))}
@media(max-width:860px){.hero.lite.haspic{grid-template-columns:1fr}.hero-lite-img{order:-1;min-height:300px}.hero-lite-img.velada{min-height:210px;filter:saturate(.45)}.hero-lite-img.velada::after{background:rgba(245,241,234,.58)}}

/* franja editorial a todo el ancho (imagen genérica, B&N) */
.ed-band{height:clamp(220px,32vw,400px);background-size:cover;background-position:center;filter:grayscale(1) contrast(1.02)}

/* franja credenciales (dorado fuera de fondos: crema con líneas) */
.strip{background:var(--crema);color:var(--negro);padding:15px 0;text-align:center;font-size:13.5px;letter-spacing:.06em;font-weight:500;border-top:1px solid var(--linea);border-bottom:1px solid var(--linea)}
.strip .wrap{display:flex;justify-content:center;gap:10px;flex-wrap:wrap}

/* split */
.split{display:grid;grid-template-columns:1fr 1fr;gap:70px;align-items:center}
.split-img{aspect-ratio:4/5;border-radius:20px;background-size:cover;background-position:center top}
.split-img.wide{aspect-ratio:4/3}
.split .lead{margin-top:14px}
.split ul.checks{list-style:none;margin-top:22px;display:flex;flex-direction:column;gap:11px}
.split li{padding-left:28px;position:relative;font-size:15.5px}
.split li::before{content:'✓';position:absolute;left:0;color:var(--dorado);font-weight:600}

/* 3 columnas numeradas */
.feat3{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.feat3 > div{border:1px solid var(--linea);border-radius:18px;padding:32px 26px;background:#fff}
.feat3 span{font-family:var(--serif);font-style:italic;font-size:40px;color:var(--dorado);line-height:1}
.feat3 b{display:block;margin:12px 0 6px;font-size:18px;font-weight:500}
.feat3 p{font-size:14.5px;color:var(--gris)}
.feat4{grid-template-columns:repeat(4,1fr)}
.bg-dark .feat3 > div{background:transparent;border-color:#333}
.bg-dark .feat3 p{color:#aaa}

/* ===== PLANES ===== */
.plans{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;max-width:980px;margin:0 auto}
.plan{background:#fff;border:1px solid var(--linea);border-radius:18px;padding:36px 28px 30px;text-align:center;position:relative;display:flex;flex-direction:column;transition:.25s}
.plan:hover{transform:translateY(-4px);box-shadow:0 22px 48px rgba(28,28,28,.09)}
.plan .pn{font-size:12px;letter-spacing:.2em;text-transform:uppercase;color:#777;font-weight:500}
.plan .pp{font-size:52px;font-weight:300;line-height:1;margin:14px 0 2px}.plan .pp small{font-size:15px;color:#999;font-weight:300}
.plan .pt{font-size:15px;color:#666;line-height:1.5;margin:14px auto 22px;max-width:24ch}
.plan ul{list-style:none;text-align:left;margin:0 0 26px;display:flex;flex-direction:column;gap:9px;font-size:14px;color:#444}
.plan li{padding-left:20px;position:relative}.plan li::before{content:'';position:absolute;left:0;top:8px;width:5px;height:5px;border-radius:50%;background:var(--dorado)}
.plan .btn{width:100%;margin-top:auto}
.plan.feat{background:var(--negro);color:#fff;border-color:var(--negro)}
.plan.feat .pn{color:var(--dorado)}.plan.feat .pt{color:rgba(255,255,255,.75)}.plan.feat li{color:rgba(255,255,255,.85)}.plan.feat .pp small{color:#aaa}
.plan .badge{position:absolute;top:-12px;left:50%;transform:translateX(-50%);background:var(--negro);color:#fff;font-size:10px;letter-spacing:.2em;text-transform:uppercase;font-weight:600;padding:6px 16px;border-radius:999px;white-space:nowrap}

/* testimonios */
.testi-grid{display:grid;grid-template-columns:1fr 1fr;gap:28px;max-width:960px;margin:40px auto 0}
.testi-card{background:#fff;border-radius:18px;padding:34px;border:1px solid var(--linea)}
.testi-card p{font-family:var(--serif);font-style:italic;font-size:22px;line-height:1.35}
.testi-card cite{display:block;margin-top:16px;font-style:normal;font-size:12px;letter-spacing:.15em;text-transform:uppercase;color:var(--dorado)}

/* listas check y pasos */
.check-list{list-style:none;display:flex;flex-direction:column;gap:12px}
.check-list li{position:relative;padding-left:28px;font-size:15.5px;color:var(--gris);line-height:1.5}
.check-list li::before{content:'✓';position:absolute;left:0;color:var(--dorado);font-weight:600}
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:26px}
.steps span{font-family:var(--serif);font-style:italic;font-size:44px;color:var(--dorado);line-height:1}
.steps b{display:block;margin:10px 0 6px;font-weight:500}
.steps p{font-size:14px;color:#aaa}
.study-grid{display:grid;grid-template-columns:1fr 1fr;gap:30px 50px;text-align:left}
.study-grid span{font-family:var(--serif);font-style:italic;font-size:34px;color:var(--dorado);line-height:1}
.study-grid b{display:block;font-weight:500;margin:8px 0 6px}
.study-grid p{font-size:14.5px;color:var(--gris)}
.cols-2{display:grid;grid-template-columns:1fr 1fr;gap:50px}

/* FAQ */
.faq-i{max-width:760px;margin:0 auto;border-bottom:1px solid #E5DFD3;padding:20px 0}
.faq-i b{display:block;font-weight:500;font-size:17px}.faq-i p{color:var(--gris);font-size:15px;margin-top:8px}

/* contacto */
.contact-g{display:grid;grid-template-columns:1fr 1.1fr;gap:60px;align-items:start}
.cm{display:flex;gap:14px;align-items:center;margin-bottom:18px}
.cm-ic{width:44px;height:44px;border-radius:50%;background:var(--crema);display:flex;align-items:center;justify-content:center;color:var(--dorado);font-size:18px;flex-shrink:0}
.cm b{display:block;font-size:15px;font-weight:500}.cm span{font-size:14px;color:var(--gris)}
.contact-form{display:flex;flex-direction:column;gap:16px;background:var(--crema);padding:34px;border-radius:20px}
.contact-form label{display:flex;flex-direction:column;gap:6px;font-size:12px;letter-spacing:.08em;color:var(--gris);text-transform:uppercase;font-weight:500}
.contact-form input,.contact-form select,.contact-form textarea{font-family:var(--sans);font-size:16px;padding:13px 15px;border:1px solid var(--linea);border-radius:10px;background:#fff;color:var(--negro);outline:none;transition:border-color .2s;font-weight:300}
.contact-form input:focus,.contact-form select:focus,.contact-form textarea:focus{border-color:var(--negro)}
.contact-form .hp{position:absolute;left:-9999px;width:1px;height:1px}
.form-err{background:#FBEAEA;color:#9B3A3A;padding:12px 16px;border-radius:8px;font-size:14px}
.form-ok{text-align:center;padding:30px 0}.form-ok h3{font-size:24px;margin:12px 0 8px}.form-ok p{color:var(--gris);font-size:15px}

/* blog */
.blog-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:26px}
.blog-card{display:flex;flex-direction:column;border:1px solid var(--linea);border-radius:18px;overflow:hidden;background:#fff;transition:.25s}
.blog-card:hover{transform:translateY(-4px);box-shadow:0 18px 40px rgba(28,28,28,.08)}
.blog-card-img{aspect-ratio:3/2;background:var(--crema) center/cover;display:flex;align-items:center;justify-content:center}
.blog-card-img img,.blog-card-img .tb-mono{height:48px;width:auto;opacity:.35;color:var(--negro)}
.blog-card-body{padding:24px;display:flex;flex-direction:column;flex:1}
.blog-card-date{font-size:11px;letter-spacing:.15em;color:var(--dorado);text-transform:uppercase;margin-bottom:10px;font-weight:500}
.blog-card-title{font-size:19px;font-weight:400;line-height:1.3;margin-bottom:10px}
.blog-card-exc{font-size:14.5px;color:var(--gris);line-height:1.5;flex:1;margin-bottom:14px}
.blog-card-more{font-size:13px;letter-spacing:.06em;display:flex;align-items:center;gap:6px;font-weight:500}
.blog-pager{display:flex;align-items:center;justify-content:center;gap:24px;margin-top:50px}
.post-body{padding:50px 0;font-size:18px;line-height:1.75;color:#2a2a2a;max-width:760px;margin:0 auto}
.post-body h2{font-size:28px;margin:36px 0 14px;font-weight:400}.post-body h3{font-size:22px;margin:28px 0 10px}
.post-body p{margin-bottom:20px}.post-body a{color:var(--dorado);text-decoration:underline}
.post-body ul,.post-body ol{margin:0 0 20px 22px}.post-body li{margin-bottom:8px}
.post-body img{border-radius:12px;margin:24px 0}
.post-body blockquote{border-left:2px solid var(--dorado);padding-left:22px;margin:28px 0;font-family:var(--serif);font-style:italic;font-size:22px}
.post-cover{max-width:1000px;margin:0 auto;aspect-ratio:16/8;background-size:cover;background-position:center;border-radius:16px}
.post-cta{text-align:center;background:var(--crema);border-radius:20px;padding:48px 30px;margin:20px auto 60px;max-width:760px}

/* legales */
.legal h2{font-size:21px;font-weight:500;margin:34px 0 10px}
.legal h3{font-size:17px;font-weight:500;margin:22px 0 8px}
.legal p{font-size:15.5px;line-height:1.7;color:var(--gris);margin-bottom:14px}
.legal ul{margin:0 0 16px 20px}.legal li{font-size:15px;color:var(--gris);line-height:1.6;margin-bottom:6px}
.legal b{color:var(--negro);font-weight:500}
.legal table{width:100%;border-collapse:collapse;font-size:13.5px;margin:14px 0 22px}
.legal th,.legal td{border:1px solid var(--linea);padding:9px 10px;text-align:left;vertical-align:top}
.legal th{background:var(--crema);font-weight:500}
.legal .tbl{overflow-x:auto}

/* ===== FOOTER ===== */
.foot{background:var(--negro);color:#C9C4BA;padding:64px 0 28px}
.foot-in{max-width:var(--max);margin:0 auto;padding:0 28px;display:grid;grid-template-columns:1.3fr 1fr 1fr 1fr;gap:40px}
.foot-brand{margin-bottom:16px}
.foot-mono{height:68px;width:auto;margin-bottom:14px;display:block;color:#fff}
.foot-name{color:#fff;font-size:22px;font-weight:300;line-height:1;display:flex;align-items:flex-start;gap:4px}
.foot-name .dot{width:5px;height:5px;margin-top:2px}
.foot-sub{color:var(--dorado);font-size:9px;letter-spacing:.32em;text-transform:uppercase;margin-top:6px;font-weight:500}
.foot h4{color:var(--dorado);font-size:11px;letter-spacing:.25em;text-transform:uppercase;margin-bottom:14px;font-weight:500}
.foot a{display:block;font-size:14px;padding:4px 0;opacity:.8}.foot a:hover{opacity:1;color:#fff}
.foot p{font-size:13.5px;color:#aaa}
.foot-bar{max-width:var(--max);margin:44px auto 0;padding:20px 28px 0;border-top:1px solid #333;font-size:12.5px;color:#888;display:flex;justify-content:space-between;flex-wrap:wrap;gap:8px}
.foot-bar a{display:inline;padding:0;margin-left:14px}

/* barra fija móvil + whatsapp + cookies */
.sticky-cta{display:none}
.wa{position:fixed;right:18px;bottom:22px;width:56px;height:56px;border-radius:50%;background:#25D366;display:flex;align-items:center;justify-content:center;z-index:70;box-shadow:0 8px 24px rgba(37,211,102,.4);transition:transform .2s}
.wa:hover{transform:scale(1.06)}
.cookie{position:fixed;bottom:16px;left:16px;right:16px;max-width:520px;margin:0 auto;background:var(--negro);color:var(--crema);border-radius:16px;padding:18px 20px;z-index:80;box-shadow:0 20px 50px rgba(0,0,0,.3)}
.cookie p{font-size:13.5px;line-height:1.5;margin-bottom:12px}.cookie a{color:var(--dorado);text-decoration:underline}
.cookie-btns{display:flex;gap:10px;justify-content:flex-end}
.cookie-btns .btn{padding:9px 18px;font-size:13px}
.cookie-btns .btn-ghost-w{border-color:#555}

/* ===== RESPONSIVE ===== */
@media(max-width:860px){
  section{padding:64px 0}
  .burger{display:block}
  /* el backdrop-filter de #nav atrapaba al menú fixed (se posicionaba contra la barra, no el viewport). Sin blur en móvil, cubre toda la pantalla. */
  #nav{backdrop-filter:none;-webkit-backdrop-filter:none;z-index:80}
  .menu{position:fixed;inset:0;background:radial-gradient(135% 95% at 100% 0,#2b2621 0%,var(--negro) 58%);flex-direction:column;align-items:stretch;justify-content:flex-start;gap:0;transform:translateX(100%);transition:transform .5s cubic-bezier(.33,0,.1,1);padding:calc(88px + var(--sat)) 30px calc(32px + var(--sab));z-index:70;overflow-y:auto}
  .menu.open{transform:translateX(0)}
  .menu a:not(.m-login):not(.m-cta){font-size:26px;font-weight:300;letter-spacing:.01em;color:#F5F1EA;text-align:left;padding:17px 2px;border-bottom:1px solid rgba(245,241,234,.1);transition:color .25s,padding-left .25s}
  .menu a:not(.m-login):not(.m-cta):first-of-type{border-top:1px solid rgba(245,241,234,.1)}
  .menu a:not(.m-login):not(.m-cta):hover,.menu a:not(.m-login):not(.m-cta)[aria-current]{color:var(--dorado);padding-left:10px;border-radius:0}
  .menu .m-login,.menu .m-cta{max-width:none;width:100%;text-align:center;font-size:16px;padding:15px 22px;border-radius:999px}
  .menu .m-login{border:1.5px solid rgba(245,241,234,.45);color:#F5F1EA;margin-top:30px}
  .menu .m-cta{background:var(--dorado);color:var(--negro);margin-top:12px;font-weight:500}
  .menu-quote{display:block;margin-top:auto;padding-top:32px;font-family:var(--serif);font-style:italic;font-size:21px;line-height:1.3;color:var(--dorado)}
  body:has(.menu.open) .sticky-cta,body:has(.menu.open) .wa,body:has(.menu.open) .cookie{display:none}
  .menu.open>a,.menu.open>.menu-quote{animation:menuIn .5s both}
  .menu.open>a:nth-child(2){animation-delay:.05s}
  .menu.open>a:nth-child(3){animation-delay:.1s}
  .menu.open>a:nth-child(4){animation-delay:.15s}
  .menu.open>a:nth-child(5){animation-delay:.2s}
  .menu.open>a:nth-child(6){animation-delay:.25s}
  .menu.open>a:nth-child(7){animation-delay:.3s}
  .menu.open>.menu-quote{animation-delay:.36s}
  .hero{min-height:80vh}.hero.short{min-height:46vh}
  .hero-ov{background:linear-gradient(180deg,rgba(28,28,28,.75),rgba(28,28,28,.9))}
  .split,.cols-2,.contact-g,.study-grid{grid-template-columns:1fr;gap:34px}
  .split-img{order:-1;aspect-ratio:16/11}
  .feat3,.feat4,.steps,.plans,.testi-grid,.blog-grid{grid-template-columns:1fr}
  .foot-in{grid-template-columns:1fr 1fr}
  .sticky-cta{display:flex;position:fixed;bottom:0;left:0;right:0;background:#fff;border-top:1px solid var(--linea);padding:12px 16px calc(12px + var(--sab));gap:10px;z-index:60;box-shadow:0 -8px 24px rgba(0,0,0,.08)}
  .sticky-cta .btn{flex:1;padding:14px 10px;font-size:14px}
  body{padding-bottom:84px}
  .wa{bottom:94px;width:54px;height:54px;right:14px}
  .cookie{bottom:92px}
}
@media(max-width:480px){.foot-in{grid-template-columns:1fr}}

/* ===== HERO EDITORIAL (tema alternativo) ===== */
.hero-ed{display:grid;grid-template-columns:1.05fr .95fr;min-height:86vh;background:var(--crema);padding:0}
.hero-ed-t{padding:clamp(50px,8vw,110px) clamp(28px,6vw,80px);display:flex;flex-direction:column;justify-content:center}
.serif-h{font-family:var(--serif);font-weight:500;font-size:clamp(44px,6.2vw,76px);line-height:1.02}
.serif-h b{font-style:italic;font-weight:500;color:var(--dorado)}
.hero-ed .lead{margin:24px 0 32px}
.hero-ed-tag{margin-top:28px;font-size:13px;color:var(--gris)}
.hero-ed-img{position:relative;background-size:cover;background-position:center top;min-height:420px;border-radius:0}
.hero-quote{position:absolute;left:24px;bottom:24px;background:var(--crema);color:var(--negro);font-family:var(--serif);font-style:italic;font-size:clamp(17px,2vw,21px);line-height:1.25;padding:12px 20px;border-radius:14px;max-width:70%;box-shadow:0 10px 30px rgba(28,28,28,.1)}
/* ===== HERO CLARA (tema alternativo) ===== */
.hero-cl{padding:clamp(60px,9vw,110px) 0 60px;background:linear-gradient(180deg,var(--crema) 0%,#fff 100%)}
.hero-cl h1{max-width:18ch;margin:0 auto}
.hero-cl-ph{max-width:1000px;margin:54px auto 0;aspect-ratio:21/9;border-radius:22px;background-size:cover;background-position:center;box-shadow:0 30px 80px rgba(28,28,28,.15)}
@media(max-width:860px){.hero-ed{grid-template-columns:1fr}.hero-ed-img{order:-1;min-height:300px}.testi-grid{grid-template-columns:1fr!important}}

/* ============================================================
   MOVIMIENTO — lenguaje sobrio (adaptado de valzza.es)
   curva única; nada rebota, gira ni parpadea; respeta reduced-motion
   ============================================================ */
:root{--ease:cubic-bezier(.16,1,.3,1)}
/* aparición: scroll (bloques) y carga (hero) */
.reveal{opacity:0;transform:translateY(26px);transition:opacity .55s var(--ease),transform .55s var(--ease)}
.reveal.in{opacity:1;transform:none}
/* botón de CONVERSIÓN: halo dorado grande + anillo + brillo que lo recorre, y un
   leve crecer que invita a pulsar. SIEMPRE activo (pedido expreso), CSS puro. */
.btn-shine{position:relative;overflow:hidden;animation:ctaPulse 1.9s ease-in-out infinite;will-change:transform,box-shadow}
@keyframes ctaPulse{
  0%,100%{transform:scale(1);box-shadow:0 8px 20px rgba(28,28,28,.2)}
  50%{transform:scale(1.045);box-shadow:0 0 0 5px rgba(201,169,97,.28), 0 0 40px 10px rgba(201,169,97,.75), 0 16px 36px rgba(201,169,97,.5)}
}
.btn-shine:hover{animation-play-state:paused;transform:translateY(-1px) scale(1.02);box-shadow:0 0 0 5px rgba(201,169,97,.3),0 0 42px 10px rgba(201,169,97,.8)}
.btn-shine::after{content:'';position:absolute;top:0;left:-85%;width:50%;height:100%;background:linear-gradient(100deg,transparent,rgba(255,255,255,.7),transparent);transform:skewX(-20deg);animation:shine 3s var(--ease) infinite;pointer-events:none}
@keyframes shine{0%{left:-85%}26%{left:170%}100%{left:170%}}
/* botones: hover con sombra de color, sin cambiar de tamaño (150ms) */
.btn{transition:transform .15s var(--ease),background .15s var(--ease),box-shadow .15s var(--ease),color .15s var(--ease),border-color .15s var(--ease)}
.btn-black:hover{box-shadow:0 8px 22px rgba(28,28,28,.28)}
.btn-gold:hover{box-shadow:0 8px 22px rgba(201,169,97,.42)}
.btn-white:hover{box-shadow:0 8px 22px rgba(28,28,28,.14)}
.btn-ghost:hover,.btn-ghost-w:hover{box-shadow:0 8px 22px rgba(28,28,28,.12)}
/* nav: píldora translúcida más marcada + enlace activo con fondo tenue */
.nav{backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px)}
.menu a[aria-current]{background:rgba(201,169,97,.12);border-radius:999px;padding:6px 12px}
@media(max-width:860px){.menu a[aria-current]{background:none}}
/* tarjetas: sombra mayor al hover (la imagen no se escala) */
.plan,.blog-card{transition:transform .25s var(--ease),box-shadow .25s var(--ease)}
/* barra fija móvil: resplandor lento dorado */
@keyframes barGlow{0%,100%{box-shadow:0 -8px 24px rgba(0,0,0,.08)}50%{box-shadow:0 -8px 30px rgba(201,169,97,.24)}}
.sticky-cta{animation:barGlow 3s var(--ease) infinite}
/* zona oscura con firma: degradados radiales dorados sutiles + partículas isotipo */
.sig{position:relative;overflow:hidden}
.sig::before{content:'';position:absolute;inset:0;pointer-events:none;background:radial-gradient(55% 75% at 22% 28%,rgba(201,169,97,.16),transparent 60%),radial-gradient(45% 65% at 82% 72%,rgba(201,169,97,.09),transparent 60%)}
.sig > canvas{position:absolute;inset:0;width:100%;height:100%;pointer-events:none;opacity:.55}
.sig > .wrap{position:relative;z-index:1}
/* accesibilidad: sin movimiento si el sistema lo pide */
/* reduced-motion: solo apagamos las partículas (lo más pesado). El resto del
   movimiento es sobrio y el dueño lo quiere visible para todos los visitantes. */
@media (prefers-reduced-motion: reduce){
  .sig > canvas{display:none!important}
  html{scroll-behavior:auto}
}

/* ===== TOGGLE FACTURACIÓN (mensual / anual) — pestañas claras ===== */
.bill-hint{font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--gris-2);font-weight:500;margin-bottom:12px}
.bill{display:inline-flex;gap:5px;background:#fff;border:1.5px solid var(--linea);border-radius:999px;padding:5px;margin:0 auto 42px;box-shadow:0 8px 22px rgba(28,28,28,.08)}
.bill-opt{border:none;background:none;font-family:var(--sans);font-size:15px;font-weight:500;color:var(--gris);padding:12px 26px;border-radius:999px;cursor:pointer;display:inline-flex;align-items:center;gap:8px;transition:background .2s var(--ease),color .2s var(--ease),box-shadow .2s var(--ease)}
.bill-opt:hover{color:var(--negro);background:var(--crema)}
.bill-opt.on,.bill-opt.on:hover{background:var(--negro);color:#fff;box-shadow:0 5px 14px rgba(28,28,28,.25)}
.bill-save{font-size:11px;letter-spacing:.03em;color:var(--dorado);background:rgba(201,169,97,.18);padding:3px 10px;border-radius:999px;font-weight:600}
.bill-opt.on .bill-save{background:rgba(201,169,97,.26)}

/* Presencia (destacado): más grande y luminoso que el resto */
.plan.feat{transform:scale(1.06);box-shadow:0 0 0 1px rgba(201,169,97,.55), 0 36px 74px rgba(28,28,28,.32);z-index:2}
.plan.feat:hover{transform:scale(1.06) translateY(-5px)}
@media(max-width:860px){.plan.feat,.plan.feat:hover{transform:none}}

/* ===== BARRA FIJA DE CAPTACIÓN + MODAL DE LLAMADA ===== */
body{padding-bottom:66px} /* hueco para la barra fija */
.call-bar{position:fixed;left:0;right:0;bottom:0;z-index:65;background:var(--crema);border-top:1px solid var(--linea);box-shadow:0 -8px 24px rgba(28,28,28,.08);display:flex;align-items:center;justify-content:center;gap:18px;padding:11px 20px calc(11px + var(--sab))}
.call-bar-txt{font-size:14.5px;color:var(--negro)}
.call-bar-act{display:flex;gap:10px;align-items:center}
.call-bar .btn{padding:11px 22px;font-size:14px}
.wa{bottom:84px} /* por encima de la barra */
.cookie{bottom:80px}
@media(max-width:860px){
  body{padding-bottom:76px}
  .call-bar{gap:9px;padding:10px 12px calc(10px + var(--sab))}
  .call-bar-txt{display:none}
  .call-bar .btn{flex:1;padding:13px 10px;font-size:13.5px}
  .call-bar-plans{flex:0 0 auto}
  .wa{bottom:88px;width:52px;height:52px}
  .cookie{bottom:86px}
}
/* modal */
.call-ov{position:fixed;inset:0;background:rgba(28,28,28,.55);z-index:90;animation:fadeIn .2s var(--ease)}
.call-modal{position:fixed;z-index:91;left:50%;top:50%;transform:translate(-50%,-50%);width:min(480px,92vw);max-height:90vh;overflow:auto;background:#fff;border-radius:22px;box-shadow:0 30px 80px rgba(0,0,0,.3);animation:popIn .25s var(--ease)}
@keyframes fadeIn{from{opacity:0}to{opacity:1}}
@keyframes popIn{from{opacity:0;transform:translate(-50%,-46%)}to{opacity:1;transform:translate(-50%,-50%)}}
.call-x{position:absolute;top:10px;right:16px;background:none;border:none;font-size:30px;line-height:1;color:var(--gris);cursor:pointer;z-index:2}
.call-modal-in{padding:clamp(26px,4vw,38px)}
.call-modal h3{font-size:25px;font-weight:400;margin:6px 0 8px}
.call-sub{font-size:15px;color:var(--gris);line-height:1.5;margin-bottom:20px}
#callForm{display:flex;flex-direction:column;gap:13px}
#callForm > label{display:flex;flex-direction:column;gap:6px;font-size:12px;letter-spacing:.06em;text-transform:uppercase;color:var(--gris);font-weight:500}
#callForm .opt{text-transform:none;letter-spacing:0;color:var(--gris-2)}
#callForm input[type=text],#callForm input[type=tel],#callForm input[type=email]{font-family:var(--sans);font-size:16px;padding:13px 15px;border:1px solid var(--linea);border-radius:10px;background:#fff;color:var(--negro);outline:none;transition:border-color .2s;font-weight:300}
#callForm input[type=text]:focus,#callForm input[type=tel]:focus,#callForm input[type=email]:focus{border-color:var(--negro)}
.call-modo{border:none;display:flex;align-items:center;gap:16px;flex-wrap:wrap}
.call-modo > span{text-transform:uppercase;letter-spacing:.06em;font-weight:500;font-size:12px;color:var(--gris)}
.call-modo .radio{display:inline-flex;flex-direction:row;align-items:center;gap:7px;font-size:14.5px;color:var(--negro);font-weight:300}
.call-modo .radio input,.call-consent input{width:auto;accent-color:var(--negro);margin:0}
.call-consent{display:flex;flex-direction:row;align-items:flex-start;gap:9px;font-size:13.5px;color:var(--gris);font-weight:300;line-height:1.4}
.call-consent a{color:var(--dorado);text-decoration:underline}
#callSend{width:100%;margin-top:4px}
#callForm .hp{position:absolute;left:-9999px;width:1px;height:1px}
.call-ok{text-align:center;padding:22px 0}
.call-ok h3{margin:10px 0 6px}
.call-ok p{color:var(--gris);font-size:15px}
@media (prefers-reduced-motion: reduce){.call-ov,.call-modal{animation:none}}
/* precios: por defecto mensual; .annual conmuta a anual + muestra el ahorro */
.plan .pp-ano,.plan .pp-off{display:none}
.plans.annual .pp-mes{display:none}
.plans.annual .pp-ano{display:inline}
.plans.annual .pp-off{display:inline-block}
.pp-off{margin:8px auto 0;font-size:12.5px;font-weight:600;color:var(--dorado);background:rgba(201,169,97,.16);padding:4px 13px;border-radius:999px;letter-spacing:.02em}
.plan.feat .pp-off{background:rgba(201,169,97,.22)}

/* ============================================================
   PÁGINA DE PLANES (documento de Teresa) — usada en programa.php
   Tarjetas enriquecidas (Diseño A), tabla comparativa, Atelier y pasos.
   La pestaña Mensual/Anual reutiliza .bill + .plans.annual (web.js).
   ============================================================ */
.lead-it{font-family:var(--serif);font-style:italic;font-size:clamp(18px,2.4vw,22px);color:var(--negro)}
.dot3{color:var(--dorado);letter-spacing:10px;font-size:18px}
.nota-ini{color:var(--rojo,#B4443E);font-size:14px;line-height:1.55;margin-top:14px}

/* lista "¿qué te llevas?" con punto dorado y separadores */
.qlist{list-style:none;margin:14px 0 0}
.qlist li{position:relative;padding:9px 0 9px 24px;font-size:14.5px;color:var(--gris);line-height:1.5;border-bottom:1px solid var(--linea)}
.qlist li:last-child{border-bottom:none}
.qlist li::before{content:'';position:absolute;left:0;top:16px;width:6px;height:6px;border-radius:50%;background:var(--dorado)}
.qlist li b{color:var(--negro);font-weight:500}

/* estudio inicial */
.estudio-pdf{background:#fff;border:1px solid var(--linea);border-radius:20px;padding:34px 30px;max-width:860px;margin:0 auto}
.estudio-pdf h2{font-size:clamp(24px,3.4vw,30px);margin:4px 0 6px}

/* tarjetas completas */
.plans-pdf{grid-template-columns:repeat(3,1fr);max-width:1080px;align-items:start;margin-top:8px}
.pfcard{background:#fff;border:1px solid var(--linea);border-radius:20px;padding:28px 24px;text-align:left;display:flex;flex-direction:column}
.pfcard.feat{border-color:var(--dorado);box-shadow:0 0 0 1px var(--dorado),0 26px 56px rgba(201,169,97,.16)}
.pf-badge{align-self:flex-start;background:var(--dorado);color:var(--negro);font-size:11px;font-weight:600;letter-spacing:.1em;text-transform:uppercase;padding:4px 12px;border-radius:999px;margin-bottom:10px}
.pf-name{font-size:26px;font-weight:300;letter-spacing:-.01em}
.pf-sub{display:block;font-size:11px;letter-spacing:.16em;text-transform:uppercase;color:var(--gris-2);margin-top:2px}
.plans-pdf .pp{font-size:40px;font-weight:300;line-height:1;margin:16px 0 2px}
.plans-pdf .pp small{font-size:15px;color:var(--gris-2);font-weight:300}
.plans-pdf .pp-ano,.plans-pdf .pp-off{display:none}
.plans-pdf .pp-off{margin:8px 0 0}
.pf-tag{font-family:var(--serif);font-style:italic;font-size:17px;color:var(--negro);line-height:1.4;margin:14px 0 2px}
.pf-q{font-size:11px;letter-spacing:.2em;text-transform:uppercase;color:var(--dorado-2,#b8984f);font-weight:500;margin-top:16px}
.pf-meta{font-size:14px;margin-top:14px}.pf-meta b{font-weight:500}
.pf-nota{color:var(--rojo,#B4443E);font-size:12.5px;line-height:1.5;margin-top:10px}
.pfcard .btn{width:100%;margin-top:18px}

/* tabla comparativa */
.tabla-wrap{overflow-x:auto;margin-top:24px;border:1px solid var(--linea);border-radius:16px;background:#fff}
.tabla-planes{border-collapse:collapse;width:100%;min-width:640px;font-size:14px}
.tabla-planes th,.tabla-planes td{padding:12px 14px;text-align:center;border-bottom:1px solid var(--linea)}
.tabla-planes th:first-child,.tabla-planes td:first-child{text-align:left;font-weight:400;color:var(--negro)}
.tabla-planes thead th{background:var(--negro);color:#fff;font-weight:500;letter-spacing:.04em}
.tabla-planes tbody tr:nth-child(even){background:var(--crema)}
.tabla-planes .row-strong td{font-weight:500}
.tabla-planes .tick{color:var(--dorado-2,#b8984f);font-weight:700}
.leyenda{font-size:12.5px;color:var(--gris-2);margin-top:12px}
.footnote{font-size:12px;color:var(--gris-2);font-style:italic;margin-top:4px}

/* atelier */
.atelier-pdf{background:var(--negro);color:#fff;border-radius:22px;padding:36px 30px;max-width:900px;margin:0 auto}
.atelier-pdf h2{color:#fff;font-size:clamp(26px,3.6vw,32px)}
.atelier-pdf .pf-tag{color:#F3ECDC}
.atelier-pdf .qlist li{border-color:#3a3a3a;color:#eaeaea}
.atelier-pdf .qlist li b{color:#fff}
.atelier-pdf .qlist li::before{background:var(--dorado)}
.atelier-pdf .pf-q{color:var(--dorado)}
.atelier-pdf .pf-meta{color:#ddd}
.atelier-pdf .pf-nota{color:#E9B4AE}
.atelier-cierre{font-family:var(--serif);font-style:italic;font-size:17px;color:#F3ECDC;margin:12px 0}

@media(max-width:820px){
  .plans-pdf{grid-template-columns:1fr}
}

/* Colorimetría — ejemplo de paleta personalizada (estudio inicial) */
.colorim-fig{margin:0 auto;max-width:430px}
.colorim-fig img{width:100%;height:auto;border-radius:18px;box-shadow:0 28px 64px rgba(28,28,28,.18);display:block}
.colorim-fig figcaption{margin-top:14px;text-align:center;font-size:13px;letter-spacing:.08em;color:var(--gris);text-transform:uppercase}
.colorim-fig figcaption b{color:var(--dorado);font-weight:600}

/* Menú móvil — entrada escalonada (respeta reduce-motion) */
@keyframes menuIn{from{opacity:0;transform:translateY(12px)}to{opacity:1;transform:none}}
@media(prefers-reduced-motion:reduce){.menu{transition:none}.menu.open>a,.menu.open>.menu-quote{animation:none}}

/* ============================================================
   CINTA DE PLANES — franja negra a borde completo con el texto
   girando en bucle, y los dos enlaces quietos debajo.
   Va al final del bloque #planes (inc/planes.php).
   Sobria a propósito: lenta, versales pequeñas, rombo dorado de
   separación. Se para al pasar el ratón y NO se mueve para quien
   tenga activado "reducir movimiento".
   ============================================================ */
.cinta{background:var(--negro);padding:14px 0;margin-top:46px}
/* La máscara va en el visor, no en .cinta: si se pusiera en la franja,
   el degradado también apagaría el fondo negro en los extremos. */
.cinta-view{overflow:hidden;
  -webkit-mask-image:linear-gradient(90deg,transparent 0,#000 7%,#000 93%,transparent 100%);
          mask-image:linear-gradient(90deg,transparent 0,#000 7%,#000 93%,transparent 100%)}
.cinta-pista{display:flex;width:max-content;animation:cinta-rueda 42s linear infinite}
.cinta:hover .cinta-pista,.cinta:focus-within .cinta-pista{animation-play-state:paused}
.cinta-grupo{display:flex;align-items:center;flex-shrink:0}
.cinta-i{font-family:var(--sans);font-size:12.5px;font-weight:400;letter-spacing:.18em;
  text-transform:lowercase;white-space:nowrap;color:#fff;opacity:.92}
.cinta-sep{font-style:normal;font-size:7px;color:var(--dorado);margin:0 28px;flex-shrink:0;
  position:relative;top:-1px}
@keyframes cinta-rueda{from{transform:translateX(0)}to{transform:translateX(-50%)}}

.cinta-botones{display:flex;gap:12px;justify-content:center;flex-wrap:wrap;margin-top:26px}

@media (max-width:620px){
  .cinta{margin-top:34px}
  .cinta-sep{margin:0 18px}
  .cinta-botones .btn{width:100%;max-width:340px}
}

/* Sin movimiento: la frase se queda quieta y centrada, y se puede partir en
   varias líneas para que quepa en el móvil. */
@media (prefers-reduced-motion:reduce){
  .cinta-view{-webkit-mask-image:none;mask-image:none}
  .cinta-pista{animation:none;width:100%}
  .cinta-grupo{width:100%;flex-wrap:wrap;justify-content:center}
  .cinta-grupo + .cinta-grupo{display:none}
  .cinta-i{white-space:normal;text-align:center}
}

/* ============================================================
   ARTÍCULO DE BLOG — piezas de maquetación para que el texto
   respire: entradilla, imágenes con pie, caja destacada.
   Solo dentro de .post-body, no afecta a ninguna otra página.
   ============================================================ */
.post-body .post-lead{font-size:21px;line-height:1.6;color:var(--negro);margin-bottom:28px}
.post-body .post-lead::first-letter{font-family:var(--serif);font-size:58px;line-height:.82;
  float:left;margin:6px 12px 0 0;color:var(--dorado)}

/* Imagen con pie: se sale un poco del ancho del texto para dar aire */
.post-body figure{margin:38px 0}
.post-body figure img{margin:0;width:100%;height:auto}
.post-body figcaption{margin-top:10px;font-size:13.5px;line-height:1.5;color:var(--gris-2);
  text-align:center;font-style:italic;font-family:var(--serif)}
@media (min-width:900px){
  .post-body figure{width:calc(100% + 120px);margin-left:-60px}
  .post-body figure figcaption{padding:0 60px}
}
/* Las fotos verticales NO se sacan a lo ancho: a 880px ocupan media pantalla de
   alto y, además, la carta de color (736px de origen) se escalaría por encima de
   su resolución y saldría blanda. Se acotan y se centran. */
.post-body figure.vertical{width:min(520px,100%);margin-left:auto;margin-right:auto}
@media (min-width:900px){ .post-body figure.vertical figcaption{padding:0} }

/* La idea que te llevas puesta */
.post-body .post-destacado{background:var(--crema);border-left:3px solid var(--dorado);
  border-radius:0 14px 14px 0;padding:26px 30px;margin:34px 0}
.post-body .post-destacado p{margin-bottom:12px;font-size:17px;line-height:1.6}
.post-body .post-destacado p:last-child{margin-bottom:0;color:var(--gris)}
.post-body .post-destacado strong{font-size:18px;color:var(--negro)}

/* Listas: un poco más de aire entre puntos largos */
.post-body ul li{margin-bottom:12px}
.post-body blockquote{text-align:left}

@media (max-width:620px){
  .post-body .post-lead{font-size:19px}
  .post-body .post-lead::first-letter{font-size:48px}
  .post-body .post-destacado{padding:22px 20px}
}